Unifying connected vehicle data workflows for internal engineering teams
Context
With the growth of connected vehicles, Ford needed a scalable way for internal teams to discover, request, and access vehicle data. Existing tools were fragmented, resulting in long access times and low adoption.
My Contribution
- Designed end-to-end UX for discovery, request, and approval workflows
- Integrated three existing tools into a single cohesive platform
- Collaborated closely with PMs, engineers, and global stakeholders
- Conducted usability testing and iterated based on feedback and metrics
Outcome
- Reduced data access time from months to days
- Increased product engagement by 10×
- Reduced workflow friction by ~50%
- Established a shared design system with 95% UI consistency
Note
Detailed screens, flows, and internal logic are available in the password-protected case study due to NDA and data sensitivity.
Damini Bhatt 